Aden Music Festival, a beloved Scottish summer celebration, was back in action at Aden Country Park, Aberdeenshire.
Taesea was asked to give its creative presence a vibrant new look, one that reflected the colour, energy, and community spirit of this much-loved event.
With a growing audience and an increasingly ambitious lineup, 2025 was the perfect time for a creative refresh. While Aden Music Festival has been running for several years, 2025 maked a new chapter, stepping up its visual identity to better match the festival’s bold ambitions.
A Bold Visual Identity for a Growing Legacy
Working closely with the festival organisers, we developed a playful, energetic design that captured the spirit of summer in the North East. From the bright palettes and textured typography to the dynamic layouts and hand-crafted assets, every element was created to be eye-catching and cohesive.
The design was rolled out across every touchpoint, from the festival website to printed posters, social media graphics, stage banners, T-shirts and branded pint glasses. We aimed for consistency, character and a strong sense of place.
Seamless Brand Experience, Online and On-Site
Our creative work spanned both the digital and physical experience. The new website made it easy for festival-goers to explore the lineup, find event info, and book tickets, all while reinforcing the festival’s updated identity. On-site, the visual branding helped pull everything together, giving the festival a professional, polished edge without losing its local charm.
A Successful Event, A Happy Client
The event was a huge success, with strong attendance, positive feedback, and a brilliant day of music and community celebration. We’re proud to have played a role in shaping how it all came together, and thrilled to continue supporting creative work that brings people together.
